How it all started

Hatibović Beekeeping – A Legacy of Nature, Healing, and Excellence

Our story began in the 1800s, long before the invention of the stethoscope, when the origins of disease were still a mystery. Back then, modern beehives were not yet in use; simple traditional hives, called trnke, were the norm. Yet even then, we understood one essential truth: within the hive lies something extraordinary—pleasure and healing.

Over the generations, our knowledge and passion for beekeeping have been passed down, from parent to child, through golden and challenging times alike. This enduring tradition has grown into the foundation of Hatibović Beekeeping, where we continue to innovate and perfect our craft.

From our first apiary to the present day, we have expanded our expertise, methods, and equipment, achieving what we proudly represent today: a blend of tradition, premium-quality products, eco-friendly production, and success across all areas of our work.

Our Areas of Expertise

1. Beekeeping
   At the heart of our work is the careful production of bee colonies, queens, and swarms. Despite the challenges of life, we have built our apiary to its current 300 bee colonies, producing honey, pollen, propolis, royal jelly, bee bread, and bee venom—all meeting strict eco-production standards. When you choose our products, you are choosing the purest gifts of nature, harvested with care by our hardworking bees.
2. Eco Honey
   Our first protected brand, Eco Honey, encompasses a wide variety of eco-certified honey and unique blends with other bee products, offering the finest natural flavors and health benefits.
3. Complementary Medicine
   With over 200 years of experience, we support the treatment of numerous conditions, from minor inflammations to serious illnesses such as cancers, respiratory and digestive disorders, autoimmune diseases, and neurological conditions like Alzheimer’s and Parkinson’s. Using medical diagnoses, we prepare personalized apitherapy programs to support natural healing.
4. Wellness and Spa
   We complement apitherapy with therapeutic honey and bee venom massages, as well as apipuncture. These treatments relax the body, strengthen immunity, and help detoxify, while providing effective support for overall wellness.
5. Cosmetology – Amara by Hatibović
   Historically, cosmetics were based on bee products, and their effectiveness was well recognized. Today, we bring this tradition back through our brand Amara by Hatibović, offering natural, bee-based skincare and cosmetic products designed to nurture and restore the skin.

Milestones and Recognition

In 2008, we became an official member of Apimondia, the World Federation of Beekeeping Associations, receiving certification in apiphytotherapy, therapeutic honey and bee venom massages, and apipuncture. The pinnacle of our achievements came with the gold medal for the best honey in the world at the 41st Apimondia Congress in France—a recognition of our family’s dedication and centuries of beekeeping expertise.

Our Vision

Today, we are expanding our apiary into a state-of-the-art beekeeping center in Kalošević (Tešanj municipality), uniting beekeeping, production, complementary medicine, wellness, and cosmetics under one roof. We invite experts, future investors, and anyone curious about beekeeping to join us in exploring new projects and innovations.

At Hatibović Beekeeping, our mission is simple: to share the treasures of the hive with the world—pure, natural, and full of life.